P.J. Lurvey's Page

It’s true. Calories are now cheaper, and exercise is more expensive. Recently, the WSJ reported that most of the world has grown fatter since the 1970s: Food prices have fallen in relation to incomes. Jobs have become less strenuous. And to top it off, people must pay to exercise.

Coke is one brand trying to live with this reality, in both digital…

Rosie O’Donnell described her heart attack on blog, saying she felt an ache in her chest and soreness in her arms, followed by nausea and a “clammy” feeling. She took an aspirin and decided against calling 911. The next day she went to a hospital, where she learned one of her coronary arteries was 99 percent blocked, requiring a stent.

As the daughter of a heart…

NPR’s recent post What’s your IQ on SPF?encouraged me to wonder what my SPF IQ is… And what percentage of my sunburns could have been avoided had I known better. After some digital research on dangers of sun damage, the myths of sun block, and the consumerization of skin care, I have uncovered some interesting findings.

Skin cancer is the most common type of cancer and …

The New York Times reported that hospital employees recognize and report only one out of seven errors that harm Medicare patients while they are hospitalized based on a newly released federal report.  Yet even after hospitals investigate preventable injuries and infections that have been accounted, they rarely change their practices to…